{"product_id":"buildable-tone-shampoo-for-gray-hair-sulfate-free-with-niacinamide-hyaluronic-acid-9-29-fl-oz","title":"Buildable Tone Shampoo for Gray Hair - Sulfate Free with Niacinamide \u0026 Hyaluronic Acid, 9.29 fl oz","description":"\u003chr aria-hidden=\"true\" class=\"a-divider-normal\"\u003e \u003ch2 class=\"a-size-base-plus a-text-bold\"\u003e About this item \u003c\/h2\u003e       \u003cdiv data-a-expander-collapsed-height=\"300\" class=\"a-expander-collapsed-height a-row a-expander-container a-expander-partial-collapse-container\" style=\"max-height:300px\"\u003e \u003cdiv data-expanded=\"false\" class=\"a-expander-content a-expander-partial-collapse-content\" style=\"\"\u003e      \u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e NOT A PURPLE SHAMPOO – A SMARTER SOFT GRAY TONING ALTERNATIVE: Silverist Buildable Tone Shampoo is designed for natural gray, silver, and white hair. Features gradual, buildable toning action that gently counteracts yellowing and brassiness over time. Ideal for light to medium toning and tone maintenance without the harshness of traditional purple shampoos, delivering a nourishing cleanse while enhancing the vibrancy of natural gray hair  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e HYDRATING, PH-BALANCED \u0026amp; NOURISHING INGREDIENTS: Formulated at an optimal pH (4.70–5.30) to support scalp wellness and keep gray hair soft, smooth, and frizz-free. Infused with Niacinamide and Hyaluronic Acid to enhance scalp hydration, balance the moisture barrier, and seal the cuticle for added shine. Amla, Karanja, Sunflower Seed Oils, and Fermented Microalgae nourish hair and support overall scalp health  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e HOW TO USE \u0026amp; COMPLETE YOUR ROUTINE: Apply to wet hair, massage into a lather from roots to ends, and rinse thoroughly. For enhanced toning, leave on for 1–2 minutes before rinsing. Use 2–3 times per week or as needed based on your desired level of toning. To increase foaming, add more water. Pair with Silverist Shine-Infusing Conditioner and Leave-In Hair Serum for a complete gray hair care routine that hydrates, protects, and enhances shine  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e REFRESHING NATURALLY DERIVED SCENT FOR EVERY SHADE OF GRAY: Silverist gray hair shampoo features a 100% naturally derived signature scent, free from artificial fragrance. Notes of green parsley, crisp apple, bright citrus, geranium rose, and rosemary create a refreshing, spa-like aromatherapy experience.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e DERMATOLOGIST-TESTED \u0026amp; CONSUMER-PROVEN: Tested in a blinded 2-week study with 100+ testers who have at least 30% natural gray hair, across all hair types. Silicone-free, sulfate-free, Cruelty-Free and Leaping Bunny Certified. Packaged in a fully recyclable bottle with an FSC-certified carton. Clean hair care designed for natural gray, silver, and white hair  \u003c\/span\u003e\u003c\/li\u003e  \u003c\/ul\u003e     \u003c\/div\u003e \u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\" style=\"opacity: 0; display: none;\"\u003e\n\u003cdiv class=\"a-expander-content-fade\"\u003e\u003c\/div\u003e\n\u003ca href=\"javascript:void(0)\" aria-expanded=\"false\" role=\"button\" data-action=\"a-expander-toggle\" class=\"a-declarative\" data-a-expander-toggle='{\"allowLinkDefault\":true, \"expand_prompt\":\"Show more\", \"collapse_prompt\":\"Show less\"}'\u003e\u003ci class=\"a-icon a-icon-extender-expand\"\u003e\u003c\/i\u003e\u003cspan class=\"a-expander-prompt\"\u003eShow more\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e \u003c\/div\u003e","brand":"Silverist","offers":[{"title":"Default Title","offer_id":67958110454126,"sku":"B0FPS3R8WX","price":63.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7142\/1038\/files\/218KoCCdLIL._SX800.jpg?v=1793581287","url":"https:\/\/deovela.com\/products\/buildable-tone-shampoo-for-gray-hair-sulfate-free-with-niacinamide-hyaluronic-acid-9-29-fl-oz","provider":"deovela","version":"1.0","type":"link"}